Hey, I’m Mitch and branding is my middle name. No, like, literally. In the Carrigan family, every male born in Australia inherits the middle name ‘James,’ paying homage to the first Carrigan who arrived in the country in 1831. So, if you ever bump into a Carrigan, ask them their middle name. If they say “James,” boom—you’ve just found a distant cousin and a cracking conversation starter. If they look terrified and start backing away slowly… yeah, that one’s on me. Sorry about that.
Anyway, welcome to my little corner of the internet. I’m a designer who thinks like an ad creative. Which means every project begins with a big idea and crafted with the vigilance of a possessed psychopath (thanks Jason Bagley for that one). Enjoy!